When a good “Strategic Management” is combined with diversified “International Trade”, it minimizes the risks without being dependent on a single market, and makes it more efficient and profitable than your competitors.
Strategic Management
For a successful, strong and sustainable business, your company needs to have a strategic consciousness and achieve differentiation from its competitors with the right strategic approaches. Sustainability and differentiation are achieved through a consistent and integrated planning by motivating itself with the right strategic decisions in order to create the image that the company wants in its target audience. This planning needs an effective and truthful analysis to help you identify the full potential of your company.
International Trade Management
Any sales to only one international market or to a customer abroad is theoretically defined as export, but it does not refer to international trade. The most important starting point for international trade is to distribute the sales between domestic and international markets in an optimum way. It is necessary to build this strategy adaptive to changing conditions. While doing international trade, complying with instantly evolving situations seems profitable and necessary at the time, but actually making long-term planning provides more benefits to your business in total. The main goal should be to present your products to the markets in accordance with the dynamics of each market and to establish the right sales channels.
Business Development
Business development is to create and evaluate growth opportunities and a long-term value for the company by combining factors such as sales potential, current and possible markets, environmental factors, sales and supply channels, partnerships and relationship building. It is important to analyze the parameters correctly to reveal the potential. Thus, studies can be conducted on what is the best and effective strategy for the target growth and value increase for the company and the methods in which business development activities will be carried out.
Consulting with Morka
As Morka, we transfer our 20 years of experience with our academic approach to our customers who want to improve international trade or start international trade.
First of all, we start with the objective and goal analysis and continues with the analysis of the organizational structure, production, products and sales. Result of those analyses, a accurate and strong strategic approach is determined, and the entire organizational structure is focused on the goals determined within the framework of this approach and updated when necessary.
While Morka re-organizing your company, also supports you to set up your team effectively by personnel selection, recruitment, training and determining KPI’s in order to achieve your goals.
Many companies try to determine international trade oriented strategy with their limited knowledge and network, but they face extra-budgetary costs and inconclusive business development activities as a result of not being able to follow effective and correct steps.
With Morka’s know-how and business network;
- Allows you to execute different strategies which is suitable for different markets by conducting market analysis.
- Provides accurate and result-oriented communication on behalf of your business with its networks in the target markets.
- Set ups the appropriate systems according to the international trade rules and instruments in order to provide added value and reliability and cooperates with you during the implementation process.
- Takes the advantages of export and incentives in time and implements the operational stage on behalf of you.
- Carries out the commercial and legal procedures on your behalf for partnership, solution partnerships and distributorships, etc.
- Tracks and reports the performance of your sales teams.